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M&A advisorsThe packet

What should be in a sell-side data room index?

A sell-side data room index is the numbered folder list a boutique M&A advisor opens with the CIM: process letter, financials, quality of earnings and add-back support in Excel, tax, working capital and debt, anonymized customer revenue before the LOI, contracts, people, operations, legal and IP, and a clean-team folder.

No law firm publishes a 24-file list.

Sell-side data room index (definition). The numbered evidence file behind one company sale.

It proves the CIM matches the books, add-backs have support, and competitively sensitive data sits in a clean-team folder until exclusivity.

A Drive dump of PDFs is not this index.

A 24-file vendor list is not a published requirement.

The index, sourced, not a vendor list

Morgan Lewis, in Preparation Is Key When Selling a Business (June 2024), tells the seller to create a well-organized data room and maintain an index of it. Orrick’s UK Tech Exit Series - Preparing a Data Room (14 August 2024) lists categories, not a file count, and tells the sell-side to number folders so documents can be cross-referenced later. Each row below cites the paper it comes from. How to open the folders is how an M&A advisor should stage data room access from IOI to LOI. How to keep competing buyers out of each other’s questions is how to keep buyers from seeing each other’s questions in a data room.

Put thisWhy it is in the indexWhere the norm is written
Process letter and numbered indexThe map of the room. Buyers diligence against it.Morgan Lewis, June 2024: maintain an index
CIM and management presentationThe book of the company. Pre-NDA is the teaser only.Orrick, August 2024: initial information for valuation
Three to five years of financials, plus monthly P&LsAudited statements, YTD, and the monthly trail a QoE will recon.investmentbank.com checklist: audited 3 years, monthly 24 months
Quality of earnings, or its scope, and add-back support in ExcelThe number buyers underwrite. PDFs of bank statements are what QoE unwinds.investmentbank.com: EBITDA adjustment schedule, documented
Tax returns and noticesFederal and state filings, audits, credits.Orrick: tax as its own category
Working capital history and debt scheduleThe peg and net debt a purchase agreement will close on.investmentbank.com: working capital history, debt schedule
Customer and revenue detail, anonymized before the LOIConcentration without names until exclusivity.Morgan Lewis: stage sensitive documents, especially with a strategic
Material contractsTop customers, suppliers, leases, change-of-control.Morgan Lewis: material contracts and third-party consent
People: org chart, key employment agreementsWho stays. Employee-level files wait.Orrick: share personal data only once the deal is sufficiently certain
Operations, facilities, insurance, IP, legalHow the company runs, what it owns, what it is fighting.Orrick categories: commercial, technical, insurance, legal
Clean-team folder for competitively sensitive dataCustomer pricing, current bids, unaggregated costs. Outside advisors only.Orrick: clean room; Mintz, September 2022: clean teams

First-look, after IOI, after LOI, keep out

First-look is what an NDA’d bidder sees with the CIM. After IOI is what opens once a written indication is in. After LOI is confirmatory, usually under exclusivity. Keep-out is what does not belong in the open tree at all. Staging the same files is how an M&A advisor should stage data room access from IOI to LOI.

FolderFirst-lookAfter IOIAfter LOIKeep out
ProcessProcess letter, numbered index, CIMManagement presentation, process updatesSPA / APA drafts, disclosure schedulesA hoped-for LOI that is not signed
FinancialsSummary financials that match the CIMMonthly P&Ls, QoE or its scope, add-back ExcelUnredacted customer revenue in Excel, working-capital pegA PDF bank-statement dump sold as a QoE
CommercialAnonymized concentrationRedacted contractsNamed customers, full contractsA competing strategic's customer pricing in the open folder
PeopleHeadcount, org chartKey employment agreements, redactedEmployee-level data the exclusive bidder has earnedSpecial-category personal data before the deal is certain
Clean teamClosedClosed unless counsel opens itCSI for overlapping strategics, outside advisors onlyOperational, sales, or marketing personnel of a competing bidder

Have deal counsel review the cut, especially with a strategic in the process. Mintz (19 September 2022) puts customer-specific prices and current bids in the gun-jumping pile, HSR filing or not. This page is not a template. See What is Cashpian?, and pricing.

FAQ

Does any law firm publish a 24-file sell-side index?

No.

Morgan Lewis says maintain an index of the data room.

Orrick lists categories, not a file count.

investmentbank.com is a software checklist, not counsel.

Should customer revenue and add-backs go in as PDF?

No.

Put customer revenue and add-back support in as Excel.

A PDF of bank statements is what quality of earnings has to unwind.

When do named customers go into the room?

After the LOI and exclusivity, unless counsel puts them in a clean-team folder earlier.

Before the IOI, anonymize concentration.

Have deal counsel review. This page is not a template.

Is Google Drive enough for the CIM round?

For one trusted buyer and a view-only folder, maybe.

Once several bidders are in, Drive has no NDA gate, no per-bidder audience, and no Q&A wall.

That is when a dedicated room earns the line.

Sources

If the files are already in a folder, grade which row they are on. Cashpian is a gated room for that packet. It is not a listing portal. It does not sell the company or run the deal.

The index, not a file count

Put the files in a room before the second bidder opens them.